Social profiles that match your business
Is social media worth it if my business does not sell there?
It is worth it even if you do not sell there, because whoever is about to hire you opens it before calling. A profile with three posts from two years ago says something about your business, even if it is not what you want it to say. The work is making it match what you charge.
In sales by quotation, social rarely closes the deal. What it does is survive the check: that stretch where someone about to contact you decides whether to take you seriously or keep looking.
Which is why we do not measure reach or promise to make you viral. Posting daily to fill a calendar serves businesses that sell on impulse; yours is better served by having little and having it good, and by that little ending in a conversation.
What it includes
What gets installed, in your name.
- Facebook and Instagram set up and connected to WhatsApp
- Photography of your actual work, not stock images
- A posting rhythm set by what you have to show, not by a calendar
- Measured by conversations started, not by likes
How you know it worked
How many WhatsApp conversations came out of your profiles. Likes do not make the report.
Also called
- social media
- content marketing
- social media management
- brand content
- community management
Questions
What people ask before hiring us.
- Will you be posting every day?
- No. In a considered-sale business, posting to fill a calendar works against you. Frequency is set by what you actually have to show.
- Do I need to be on camera?
- Not necessarily. For most of the industries we work with, finished work, processes and real projects are enough.
- How do you measure whether social is working?
- By how many WhatsApp conversations came from it. Likes do not enter the report because they do not turn into anything you can invoice.
- How much does it cost?
- It moves with how many pieces a month get produced and whether new material has to be shot or what you have is enough.
Updated September 2026.
The other six pieces
None of them works alone, which is why they are quoted together.
Measurement
Where every customer came from, and what they cost.
Your website
A site that sells, not a brochure.
Paid advertising
Google and Meta, run and measured.
Getting found
Showing up when someone searches for what you sell.
Response and follow-up
Something that answers at 11pm.
Growth
Bringing down what each customer costs you.